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Commentary: Daily-deal sites’ logistics potential

PO Management

Monday, July 30, 2012

The relatively new trend of Websites offering daily and weekly deals for goods and services is adding complexity in the marketplace as big names like Google join pioneers like Groupon and Living Social. The sites that offer reduced pricing on goods are all looking to ship goods purchased quickly, meaning the supply chain requirements are much quicker and more dynamic. Product manufacturers and their retail partners have to adjust their order fulfillment practices – not all of these...

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